Every weekday I publish a one-paragraph (and often one-sentence!) newsletter to simplify business growth for experts.
(I also produce a podcast that can help you grow your business and Skill Sessions.)
Below is every issue I published last month.
If you find them helpful, subscribe at the bottom of this page to get what I send next.
My Most Popular of the Year
2023 was a great year and I appreciate the interest you’ve shown in my creations this year.
And ESPECIALLY all the sharing of them you’ve done this year.
Here’s the most popular content I created last year including the blog posts, social posts, videos, and podcast episodes my audience found the most helpful.
Why Now?
If you ever want to get media coverage for you and your work, you need to watch this.
It’s a one-minute excerpt from the Podcast Booker Skill Session.
Why? Why? Why? Why? Why?
Want to get to the heart of a problem?
Read This Today
Turns out there’s a big difference between using the word “today” and “now.”
(via The Steal Club)
Read What He’s Reading
I’m a fan of Kieran Drew as a writer and creator.
So I’m not surprised his list of book recommendations was great.
I bet you’ll think so too.
How to Start, Stop, or Shift
Feel like you want to reinvent yourself and your creations?
Need to figure out how to introduce a new project to the world?
Or how to know when it’s time to end an existing one?
Surprise!
My new Secrets of Successful Creators ebook is out!
This 97-page free ebook features 250 proven strategies from the world’s most successful creative entrepreneurs you can use to produce, promote, and profit from your creations.
It includes summaries and links to every article and video shared in my newsletter this past year, organized by the following topics:
• Audience Growth
• ChatGPT
• Entrepreneurship
• I Want To Know Podcast Highlights
• Marketing
• Newsletter Growth
• Podcasting
• Productivity
• Writing
• YouTube
It’s available as a “pay-what-you-can” purchase.
You’re welcome to download it for free.
If you’d like to support the hundreds of hours that went into its creation over the past year, just set the price to whatever amount you’d like to contribute and please know I truly appreciate it.
Enjoy!
12 Questions
Every creator is unique, but the questions we must answer are the same.
I recommend you start with these 12.
Go Check Your Website
Are you making any of these 9 common website mistakes?
This Isn’t About How Failure is Good for You
I’ve failed plenty of times.
But these six concepts have shifted the way I see my past, present, and future failures.
If You’ve Got an Email List…
You should definitely send these two emails to grow it.
My Take on Focus, Hourly Fees, and Framework
I was recently on the Dig To Fly podcast and shared my thoughts on a ton of stuff including how to reframe your struggles as a puzzle to be solved.
Listen here or on your favorite podcast platform.
If You Publish a Newsletter…
My Skill Sessions will help you write, grow, and monetize it.
Here’s how:
The Newsletter Booster session gives you a system you can use to get more subscribers in 5 minutes a day.
For example, here’s a free excerpt where I reveal the best time to promote your newsletter.
The Newsletter Social Playbook session shows you 20 proven ways to use social media to grow your newsletter…and vice versa.
For example, here’s a free excerpt where I show you the one-question survey every newsletter creator should run.
The Content Compass features a simple system you can use to find share-worthy content in your newsletter.
For example, here’s a free excerpt where I share how to do clever Google searches that surface valuable content for your audience.
And How To Write Your Most Successful Blog Post Ever shows you the system I use to write articles millions of people want to read.
For example, here’s a free excerpt where I break down how to use horizontal or vertical expansion to come up with powerful ideas to write about.
Learn more and get the Sessions here.
If You Want to Monetize Your Experience…
My Skill Sessions will help you identify, attract, and convert your ideal customers.
Here’s how:
The Client Generator session gives you a simple system you can use to attract and convert the ideal clients for your service.
For example, here’s a free excerpt where I show you how to use a 9-word email to get clients.
The Product-In-A-Day Creator session teaches you how to create, launch, and sell a simple product in a day.
For example, here’s a free excerpt where I reveal a repackaged product I’ve sold successfully every year.
The Coaching Kit session features strategies you can use to deliver more value to your clients and create more value for yourself.
For example, here’s a free excerpt where I explain how to price your coaching service.
The Sessions System session gives you system you can use to monetize your expertise, educate your audience, and maintain your sanity.
For example, here’s a free excerpt where I break down the Skill Sessions business model.
Learn more and get the Sessions here.
If You Want Help Marketing Your Work…
My Skill Sessions will help you clarify and communicate your message, niche, and value to the audience you want to reach.
Here’s how:
The Niche Definer session gives you exercises to help you clarify who you want to serve and how best to serve them.
For example, here’s a free excerpt where I reveal the most common misunderstanding experts have about what a niche is.
The Relationship Builder session features a system you can use to find and connect with 50 people who can speed up your business growth.
For example, here’s a free excerpt where I show how Justin Welsh built a relationship with me.
The Solopreneur Simplifier session includes a collection of systems and tools you can use to simplify the creation and promotion of your content, services, and products.
For example, here’s a free excerpt where I break down how I do a month’s worth of work in a day.
The Podcast Booker is a special guest session from PR expert Christina Nicholson where she shares a 5-step system you can use to get booked as a guest on more podcasts.
For example, here’s a free excerpt where she gives an example of how to pitch yourself.
Learn more and get the Sessions here.
The Thing I Haven’t Mentioned…
…might be the most valuable thing of all.
Each day this week I’ve shared with you excerpts from my Skill Sessions.
But they’re not the only thing you get when you join.
You also get access to my monthly Jam Sessions where you can get one-on-one help from me.
On those calls I’ve helped members rewrite their copy, reviewed their sales pages, helped them implement lessons from my Skill Sessions, and a whole lot more.
Basically, your membership gives you the opportunity to get my advice on your work once a month.
Here’s a recording of the first Jam Session we ever did to give you an idea of how it works.
Also fyi, if you can’t attend a Jam Session live you can submit questions in advance and I’ll answer them at the Session.
Recordings of every Session are also available for you to learn from my answers to other people’s questions as well.
Learn more and get the Sessions here.
The Fundamentals
JK Molina recently shared his fundamentals of being a Cash Creator in his newsletter and these three resonated with me:
• We don’t do maybes. It’s either a yes or a move on.
• We don’t chase because the energy required to chase a prospect is much larger than the energy needed to replace them.
• Likes ain’t cash.
1 to 1 Million
This makes a compelling case that you should only have one offer until it earns you a million dollars.