If I worked with you, here’s what I’d look for in your answers to my questions about your business:
1. What assumptions are you making that may not be true?
Trust me, you have some.
We all do.
One of the quickest and most powerful unlocks I can make for clients is pointing out decisions they’ve made that are based on false assumptions.
2. How aligned is what you’re doing with what you say you want?
There’s a good chance some of the actions you’re taking are not leading to what you actually want or need.
That’s wasted effort at best and a road to frustration at worst.
3. What false choices are you making?
Often things that seem like an either/or choice can actually be an “all of the above.”
The most common example of this I see is when people think they need to choose between valuable content and promotional content.
That’s a false choice.
Your promotional content can ALSO provide value and your valuable content can ALSO include promotion.
4. Are you doing too much or too little?
Everyone who’s struggling falls into one of these camps.
And you may be surprised to hear most people are actually trying to do too much and it’s holding them back.
5. What are you actually scared of?
Our fears often get in the way of our success.
The first step to overcoming them is to identify them.
6. What are you doing that you no longer want to do simply because you’ve been doing it for a while?
Sunk costs are real.
A hesitancy to “quit” things is real.
It’s important to let go of things that you no longer enjoy to make room for things that you do and things that will actually move your business forward.
7. Whose voices are in your head?
One of the few downsides of so much information being so readily available is that it’s easy to fall into the trap of trying to act on all of it.
You wind up overwhelmed and/or doing things that aren’t authentic to you simply because some “expert” convinced you they work.
You need to trust your own instincts and chart your own path.
8. What’s the low-hanging fruit you’re missing?
Not everything needs to be complicated.
I love to point out simple things my clients can do quickly that don’t take much time, effort, or resources and immediately improve their situation.
And everyone I’ve ever worked with has had some of those things.
They just didn’t see them until I pointed them out.
Speaking of which…
If you’d like my help with all the stuff I mentioned above, let’s chat.
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