The Expert Positioner is a 62-minute video presentation that shows you how to position your expertise in the market to attract your ideal customers and grow your business.
It’s now available to all Skill Sessions members.
This will help you:
• Attract your ideal customers
• Get paid more for your expertise
• Differentiate yourself from other experts in your niche
• Answer the question “What do you do?” in a compelling way
You’ll learn how to:
• Create your positioning statement and elevator pitch
• Map your competition and discover opportunities they’re missing
• Identify issues with your current positioning
• Position yourself when you’re an expert at more than one thing
How I came up with this system:
The strategies shared in The Expert Positioner are based on my experience building a six-figure business as a consultant, newsletter creator, and podcaster.
I’ve personally used the tactics featured in this Skill Session to attract and serve my audience of 40,000+ experts and include specific examples of how I used these exercises and tactics to develop my own positioning, separate myself from the competition, attract my ideal customers, and grow my business.
These strategies are applicable – and effective – for anyone who wants to grow an expertise-based business, regardless of niche or industry.
Excerpts from The Expert Positioner:
Comments from Skill Session members about The Expert Positioner
“This Skill Session was packed with information I can put to work immediately to improve my business.
I’m doing the “My Positioning Story” exercise today, and also honing my elevator pitch.
I’m amazed at the clarity I have after a one-hour session.
Once again, Josh has delivered tremendous value per minute.
How do we pay him more money!!!” – Stephen V. Smith
“About half-way through the presentation, Josh mentioned two immediately applicable ways to adjust how you communicate your positioning so that (1) your value is crystal clear to your ideal prospects, and (2) you can almost effortlessly build an instantly-recognizable brand over time.
Super simple to implement and potential game-changers for anyone who isn’t already doing them.
Easily worth the price of admission for those two points alone.” – Paul Morrison
“Another great, actionable Skill Session.
Weaving the exercises in amongst the various key takeaways was helpful, as I’ve already updated some of my messaging and have some thoughts about how these ideas will help my clients.” – Brendan McAdams
How To Get The Expert Positioner
Become a Skill Sessions member here to get immediate access to The Expert Positioner.
When you do, you’ll also get all the other Skill Sessions and the chance to get one-on-one help from me with your specific projects on our monthly Jam Session group coaching calls.